Website Development & Internet Marketing
Getting You Results for the Fruits of Your Labor
What Is Website Development and What Does It Mean to Me?
Website Development is taking an idea, meshing it with your Brand image, designing a website that is attractive to your Target Market, structuring the website for SEO, adding your web copy to it, adjusting the web copy for SEO, incorporating a shopping cart and other systems and delivering a high-end product that works for your business.
It is like building a house. To make a house last, the foundation (site structure, hosting platform, etc.) needs to be strong enough to hold the current house and any additions to the house. The plumbing, electrical, and ventelation systems running through the house (i.e. scripts, code, shopping cart, gateway, functions, etc.) need to work to maximize the space for the furniture and coverings (content, graphics, etc.).
It takes a skilled hand to build a house from the ground up. Just like it takes a skilled hand to build a website from the ground up. Anyone can take a Word document and save it as HTML and slap it on the World Wide Web, but do you honestly think their Target Market would use them (if they could find them)?
Our company does website development for:
- Static Sites (HTML pages that do not change, unless you change them)
- Dynamic Content Sites (PHP pages that pull the information that the user requests)
- Membership Sites (ASP, PHP, etc. pages that can be user configurable or are created/edited by the membership in some form)
- Blogs also called weblogs or online journals (PHP pages and/or HTML pages that are instantly archiving blocks of text for future reference) Large and small businesses alike are utilizing this tool to consistently and effectively communicate with their clientel and are becoming popular to provide your business with instant feedback. No more focus groups! (See article on page 136 in the April, 2007 issue of WIRED or read the WIRED article online.)
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Quote
"Remember that life is too short to not pursue your biggest dreams! The chase is on! Are you running?"
- Dale Noles